Marie Stopes Targets Men

Coming up the tube escalators this morning I was pleasantly surprised to see a Marie Stopes advertisement (the organisation best known for providing pregnancy advice and abortions) highlighting the role of vasectomy in the family planning canon.

Better still the strapline (from memory) was along the lines of \x93assume responsibility for contraception\x94 \x96 a very positive message to send out, I think.

Too often contraception is considered a women\x92s issue \x96 in fact to my recollection this is the first commercial advert I have ever seen aimed at men. Whilst ultimate responsibility will always rest with women, as the sex which carries children, any functional, adult couple should consider contraception a joint responsibility. Nice to see some campaigning which reflects this. For more information on Marie Stopes vasectomy services, see here.

Posted by Lynne Miles on 13 May 2005, at 10:00 AM

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