MTV Exit
by Lynne Miles // 3 July 2006, 14:58
I really wish I'd seen this earlier, and been able to forward it more widely, but I think this is a really excellent contribution to the problem of trafficking around the World Cup, led by MTV. The only question being - why didn't FIFA put their name to this?
The clip seems to be part of a wider EXIT campaign run by MTV to raise awareness of exploitation and trafficking across Europe.
I have to say MTV and human rights campaigns haven't been particularly synonymous in my mind so far (when I think MTV I think Punk'd!), but I think this is a great platform for contacting people, and a really laudable effort.
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