Sexist sizism in advertising

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Over at another blog called The F Word , US student Kristin Herout is interviewed about her project to highlight the body standard issues in advertising.

Herout took photos of volunteer women on campus, staging alternative versions of adverts from women’s fashion magazines:

I am hoping to replicate advertisements found in common women’s magazines such as Cosmopolitan, Vogue, Elle, and others, as closely as possible using actual plus-size women as my models. I plan on juxtaposing the original ad with my version of the ad when the project is displayed. I am hoping that this will show that I am interested in having plus-size women being represented just as thin women are represented, which, is incredibly unusual.

Via Bitch Magazine

Posted by Jess McCabe on 3 September 2008, at 6:03 PM | Comments (2)

Your Comments

Cara said:

The "plus size" woman on the left looks NORMAL sized to me.

Posted on 03 September 2008 at 11:38 PM

Aimee said:

Oh right, because slightly larger than normal women can exploit themselves and be figureheads for capitalism too. Gah.

Posted on 05 September 2008 at 3:45 PM

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